Larry Spada blog featuring news, tips and hints on how to more effectively use the Internet as a branding, marketing and lead generation tool.
Sunday, May 17, 2009
TV's future is on the web
Solutions Research Group reports that 70% of people 18 to 24 years of age have now watched TV on the web, but only one-third of them have ever viewed a show on a DVR or TiVo. Why? Laptops suit their mobile lifestyle. DVRs don't.